Wednesday, August 24, 2011

Platinum Protection ? Learn How to Utilize Video Marketing for ...

In the event that you?re not supplementing your Internet marketing campaign with video marketing, you?re deliberately ignoring a lot of profit that can be made on your part. If you truly want to increase traffic to your website without spending a lot of money then try a video marketing campaign for your business. There are several internet marketers that have used video marketing to increase their online business and have received a lot of benefits in return. In this article we?ll cover how you can begin your internet video marketing campaign and turn it into a successful marketing venture. Platinum Protection, a market leader in home based security systems, utilizes video marketing widely. On the Platinum Protection website you will discover a variety of videos tied to the latest company news. Also, Platinum Protection features videos on You Tube to go over new products just like their Platinum Interactive system.

Step One: Promote Videos With Twitter

When you decide who you want to target with your video, you need to think about how long your video is going to be. For example, if you?re producing a short video clip, it shouldn?t cross the 2 minute line. If you want to create a video ad, then make the ad between 30 to 60 seconds and no longer. Whatever type of video you?re producing, you should make your main point within the first 6 to 8 seconds. Get to your USP quickly, and you should not spend the majority of your video with filler. Make sure the videos are short and to the point. It takes skill to create a successful video, so if you feel that your own abilities are not up to the task, you should look into hiring someone to make the video, or find a freelance artist who is willing to take on the job. Platinum Protection realizes that video marketing needs to become a major part of their future marketing and sales plans. Platinum Protection plans to advance their utilization of online video marketing whether it is on You Tube, their own websites or perhaps on mobile devices such as the iPhone. Platinum Protection offers home security strategies to over 100,000 clients nationwide.

Record Your Progress

High quality information drives success on the internet. Just as you are reading this article today to find out some very specific business information. So your videos should not only be entertaining but they should also be informative in nature. Video marketing has but one purpose; that of helping you to achieve your ultimate business goals, not strictly entertain anybody. Make your videos specific to your particular niche, and make them guides for your audience. The Internet is a great place to find information; just use videos to inform in lieu of the standard articles. If you are a website that primarily sells tools for gardening, you can create a video which demonstrates the proper care of a garden. Your niche market will be attracted to this video, so you?ll get the visitors that you need. Google will also see this relevant video and rank you higher for your keyword. Instructional videos have a way of generating traffic, it also helps show the viewer that you are an ?expert? on the subject and will increase the chances that they will look for more from you.

Every day sees more and more people becoming reliant on the Internet for their everyday needs. Video marketing is growing along with the strength of the Internet. You can?t wait any longer to start attempting to cash in on this growing trend, or you?ll get left behind. Using just your good sense and great information you can see through production a profitable video.

Source: http://www.jacksonemarketing.com/jackson-e-marketing/7875

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